Keynote Speaker Announced for 2014 APMM Conference

The conference committee has announced the keynote speaker for the 2014 APMM Conference in San Jose, California, March 6 -10, 2014. David Kelley, founder of IDEO - a global design consultancy based in San Francisco - will speak at the keynote dinner on Saturday, March 8. David's story is a fascinating one. The following biography of David Kelley was taken from IDEO's website:

As founder of IDEO, David Kelley built the company that created many icons of the digital generation - the first mouse for Apple, the first Treo, the thumbs up/thumbs down button on your Tivo's remote control, to name a few. But what matters even more to him is unlocking the creative potential of people and organizations so they can innovate routinely.

David's most enduring contributions to the field of design are a human-centered methodology and culture of innovation. More recently, he led the creation of the groundbreaking at Stanford, the Hasso Plattner Institute of Design.

Kelley was working (unhappily) as an electrical engineer when he first heard about Stanford's cross-disciplinary Joint Program in Design, which merged engineering and art. What he learned there - a human-centered, team-based approach to tackling sticky problems through design - propelled his professional life as a "design thinker."

In 1978, David co-founded the design firm that ultimately became IDEO. Today, he serves as chair of IDEO and is the Donald W. Whittier Professor at Stanford, where he has taught for more than 25 years. Preparing the design thinkers of tomorrow earned David the Sir Misha Black Medal for his "distinguished contribution to design education." He has also won the Edison Achievement Award for Innovation, as well as the Chrysler Design Award and National Design Award in Product Design from the Smithsonian's Cooper-Hewitt National Design Museum, and he is a member of the National Academy of Engineers.

Among many speaking appearances, Mr. Kelley was featured on 60 Minutes with Charlie Rose on January 5, 2013. David's current project is his book on Creative Confidence which is co-authored with his brother Tom Kelley.

Nacho Mendez, an APMM member and IDEO employee, has been instrumental in securing David Kelley as our keynote speaker. Nacho has been a part of IDEO for 21 years. He started in shipping and receiving and currently holds the title of Business Lead for IDEO's Bay Area Model Shops. According to Nacho, his interaction with David Kelley really depends on his busy schedule. On average Nacho "gets to throw a few jokes at him in passing. But when I need face time with him he always seems to find the time. David Kelley has always supported me and my career growth. He truly has created an organization that I call home." Nacho says that "David is fascinated with making and building cool stuff. He frequently stops by [the model shop] and has his own personal shop at home."

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